Digital Printing Guidelines
- High resolution images are best for Digital Printing. This will ensure more accurate color consistency.
- A raster or pixel-based image needs to be at least 300 dpi and sometimes even higher. DPI stands for Dots per Inch. Images saved from web sites are normally low resolution which means they are about 72 dpi. Low resolution images work well for web sites but those same images will not give you satisfactory result when it is printed.
- It is highly suggested to submit images and Vector artwork (Branding logos, text or other vector based art) as seperate files........ see example below
(Fig. 1 , 2 and 3)
- Please make sure that when the image(s) and vector artwork are submitted they are already layed out to fit the product
(see Fig. 3).
- Sending artwork that has incorrect dimensions will result in unwanted production delays.
- Please ensure that all vector artwork is indeed vectorised art and not an image saved as an .AI or .EPS file.
- Vectorised logos that have been flattened and turned into images (see Fig. 4 and Fig. 5) cannot be used due to the fact that it will not be possible to perform any color corrections needed during the Printing process.
- Please make sure to outline all text that is added to the artwork. This is important because not all computers or systems will have the same set of fonts available.
- When the fonts are not outlined the system (computer / software) will fail to recognize the font that is used in the artwork and will immediately show an error message warning that the font that cannot be recognized will be replaced by the system using a default font.